What is PPC and How Is It Important?

If you have a website, you have to think of PPC advertising as a marketing tool.  Never used PPC before? Don’t worry, here’s a brief overview of PPC and how it can help boost your website.  PPC, or pay-per-click, is a digital advertising model that drives traffic to your website, then the advertiser pays the…read more.

Why You Should Use Custom Designs

Do you want to rise above your competitors? Do you want your brand to grow? Do you want to create lasting connections with your clients? Of course you do. So stop underestimating the power of custom designs. Design for Success 50% of companies say that design plays a massive role in their success. After all,…read more.

Media and Marketing Advice During Market Fluctuations

By Brian Knight Over the course of the last week, we have been asked by several clients what they should do with their marketing during this time. With the news dominating our phones and feeds—what can businesses do with their marketing? First and foremost – We 100% recommend that the health and safety of your employees,…read more.

Things That Don’t Need to Change When You Work Remote

By Dylan Lamb Your regular happy hour with your coworkers transformed into a virtual happy hour. Your water cooler chats are now replaced with Slack messages. Your lunch time hour that once consisted of a walk and grabbing takeout with a coworker now involves you walking three feet to your fridge to slap together another…read more.

SEO Best Practices

By Chris Stage Ah, good ol’ SEO: if your tech team isn’t talking about it, your marketing team definitely is. SEO stands for Search Engine Optimization, it’s the process of organizing data on your website so that Search Engines can recognize your information, determine its relevance and rank you accordingly online. The goal of SEO…read more.

Yes, You Need a Blog

By Ashley Weirmaa Your fingers shake, your vision blurs, and your voice trembles as you proofread.  You start to wonder if it’s even worth it.  Blogging is difficult. Okay, maybe it’s not as difficult as open-heart surgery, being Kayne West’s publicist, or homeschooling your children.  But it’s still difficult. You’re suddenly obsessively reading comments on…read more.

Social Media Best Practices

By Brian Knight Posting on social media is no longer just a fun hobby, it’s a crucial part of marketing your business; it helps you gain new prospects and retain your current clients. So if your teenage daughter has been your social media guru up till now, here are some of our tips for managing…read more.

5 Documentaries To Watch After Watching Tiger King

By Kelsey Knight After your thrilling “Tiger King” binge ended, suddenly all your favorite TV shows seem lackluster in comparison to the mullet-fueled, drug-ridden, narcissistic world of big cat owners, complete with a score of original country music. Joe Exotic, the self-proclaimed “gay, gun-carrying redneck with a mullet” took us on a wild ride into…read more.

How To Elevate Your Brand Through Social Media

It seems like there is a new social media platform every time you go online. With nearly three-quarters of the U.S. population using one or more social media sites, there is a huge opportunity to get your business out into the world, but navigating through can be confusing and time-consuming. Below are some tips from…read more.