How To Shoot A Great Video with Your Smartphone

Sure, we know you aren’t trying to shoot an Oscar-winning film, but you’re still trying to capture footage that will resonate with your audience (whether that’s your consumers or your kids). Today, smartphones aren’t just rapidly improving in quality, they’re also extremely convenient. With a phone in your pocket, you have a world of opportunities…read more.

Social Media Best Practices

By Brian Knight Posting on social media is no longer just a fun hobby, it’s a crucial part of marketing your business; it helps you gain new prospects and retain your current clients. So if your teenage daughter has been your social media guru up till now, here are some of our tips for managing…read more.

How To Elevate Your Brand Through Social Media

It seems like there is a new social media platform every time you go online. With nearly three-quarters of the U.S. population using one or more social media sites, there is a huge opportunity to get your business out into the world, but navigating through can be confusing and time-consuming. Below are some tips from…read more.

Color in Branding

As a designer, I work with many elements. I deal with lines, shapes, fonts, logos, etc. The list goes on. I find, however, that the most impactful element is color. There are so many options that it can be overwhelming. This is a simple guide to color in branding. Know Your Brand Before you can…read more.

Typography Trends

Great design combines stunning imagery, powerful color theory, and great typography. As an artist turned designer, I’m always looking for new, innovative ways to incorporate words into a visual medium. But how do you stay current in the ever-changing design world when there are so many trends and styles? This is a brief guide to…read more.

Animation Styles 101

When you hear the word animation, we know exactly what you think of. You think of Disney and cheesy cartoons on TV. But animation is a whole lot more than that (but let’s be real, Disney movies and TV cartoons are awesome). There are a lot of different kinds of animation, and even more styles…read more.

5 Things To Consider When Working With Drones

As fun as it is to fly our drone around at shoots, there’s a lot of prep required before we film and caution while it’s in the air. Here are some things you may not have considered when it comes to flying a drone: Your Environment Bystanders It is highly frowned upon by both law…read more.

Q&A With Bullseye Media President

What drove you to start your own agency? It kind of just happened – I knew I wanted to start a company and over the years it formed into a media agency. When I first started, I was doing marketing from a basement, but as the need for great media grew, we adjusted and hired talented people. What’s Bullseye’s…read more.