Where Have All the Jingles Gone?

Back in a time when bathing was an annual event and a group of anonymous women penned plays under the name “William Shakespeare,” traveling bands of musicians roamed the London streets, singing for their supper. Supper didn’t always come, so local businesses would sponsor them in exchange for some catchy tunes to drive up business….read more.

Color in Branding

As a designer, I work with many elements. I deal with lines, shapes, fonts, logos, etc. The list goes on. I find, however, that the most impactful element is color. There are so many options that it can be overwhelming. This is a simple guide to color in branding. Know Your Brand Before you can…read more.

Typography Trends

Great design combines stunning imagery, powerful color theory, and great typography. As an artist turned designer, I’m always looking for new, innovative ways to incorporate words into a visual medium. But how do you stay current in the ever-changing design world when there are so many trends and styles? This is a brief guide to…read more.

Animation Styles 101

When you hear the word animation, we know exactly what you think of. You think of Disney and cheesy cartoons on TV. But animation is a whole lot more than that (but let’s be real, Disney movies and TV cartoons are awesome). There are a lot of different kinds of animation, and even more styles…read more.

5 Things To Consider When Working With Drones

As fun as it is to fly our drone around at shoots, there’s a lot of prep required before we film and caution while it’s in the air. Here are some things you may not have considered when it comes to flying a drone: Your Environment Bystanders It is highly frowned upon by both law…read more.

Q&A With Bullseye Media President

What drove you to start your own agency? It kind of just happened – I knew I wanted to start a company and over the years it formed into a media agency. When I first started, I was doing marketing from a basement, but as the need for great media grew, we adjusted and hired talented people. What’s Bullseye’s…read more.