WEB SERIES


The interior design web series that’s “serious about style and fanatic about function,” Fiddlosophy, began in 2016. We created this series to reach their target market while offering stars Jen and Andréa a platform to showcase their approachable personalities combined with the very best interior design advice. Since its creation, the show has become a destination for local bloggers, social media influencers, and creatives.

BRAND IDENTITY


The Fiddlehead Design Group brand was revamped to fit their style – high-end and high energy. Their brand represents everything that is great about interior design – custom, bold, and timeless.

SOCIAL MEDIA


Fiddlehead Design Group’s social presence reflects their unique energy and keeps people engaged and involved. We’ve introduced regular segments such their weekly advice blog, Dear Fiddlehead, and behind the scenes peeks at their current projects and daily lives with, Fiddleheads Up. Their hashtag, #myFDG, encourages people to share photos that reflect the unique style of the duo. As their following has increased, so has their reputation in the design world.

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WEB DESIGN


We designed and developed a site that follows their motto, “serious about style and fanatic about function”. As their design style is so bold and colorful, we created a site that is more minimalist in order to let their work speak for itself. The site includes unique features such as a Fiddlosophy page to house their episodes and blogs, an interactive About page that highlights their 9 mantras of design, and a custom-built contact form to make the consultation process a breeze.

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